1. How to increase the frequency of consumer visits to the indoor playground?

At present, the price of tickets for children's commercial indoor playground on the market is basically around 150 RMB. Long-term experience consumption is an expensive expenditure and burden for ordinary families. With the limited area of the venue, the freshness of the playground items decreases after repeated consumption. Operators should appropriately open up the venues in the indoor playground to increase multi-scenario immersive amusement experience. Gradually eliminate the barriers to entry for children's indoor playground, and design different children's activity spaces and contents according to different age groups, and make full use of high-tech and advanced equipment and facilities.

2. How to operate the children's playground as efficiently as possible?

Because many commercial indoor playground are limited by funds, it is difficult for the playground to improve the experience of tourists with the maximum effective area. Operators can carry out effective spatial layout and increase interaction. Brand image is particularly important to the driving force of passenger flow. It is necessary to carry out a reasonable layout of floor effects, and make full use of space and facades to improve floor effects. This is an effective expansion. Utilize the floor efficiency of the unit area to maximize performance and profit. For example, if the children's slide in the playground is combined with interactive projection technology, the slide can change a variety of games, and children can also interact with the projected game content, at the same time, can cooperate with other businesses.

3. How to make the indoor playground have its own characteristics?

From Monday to Friday, the key customers of the indoor children’s playground are preschoolers, but the target of the commercial indoor playground is parents. Parents go around their children every day, and there is almost no time for fitness, entertainment and independent living. Children love to play every day. Parents How to do? Therefore, in addition to covering preschool children, the children's playground must also solve the confusion of parents.

Therefore, the commercial indoor playground can launch some adult leisure projects, such as yoga studios, nail bars, gyms, and Internet leisure areas, alone or in conjunction with surrounding stores. A lot of projects allow parents to choose at will. In this process, parents can also recognize other parents, build friendships, and share parenting knowledge together. Parents return to life in the park. They have friends and hobbies. Children have fun with their friends wherever they can see. It is of great benefit to parents, children, and the playground. It can be said to be three birds with one stone!