1. Promotion

The newly opened children's indoor playground is not well-known, and the children's playground that no one knows will result in no passenger flow and thus cannot continue to operate. Therefore, the first thing to do for operating a newly opened naughty castle is to vigorously promote it so that customers can know and be familiar with it, so that they can come and consume. Operators can use posters, flyers, billboards, Facebook,ins,website, official accounts, and other platforms with a relatively large user base for publicity and promotion, so that more people can understand and increase the popularity of the playground.

2. Create a customer database

The newly opened indoor playground has no loyal customers, so it is very important for the newly opened playground to establish a customer database and cultivate loyal customers. Operators can organize activities in the kids playground for publicity. When customers come to play, they can collect basic information from customers. Such as mailing address, Facebook, mobile phone number, etc., so that customers can be notified as soon as possible when events are held in the future, and vouchers can be sent to customers. In this way, it can establish close contact with customers to achieve the purpose of publicity; secondly, it can stimulate customers to come and spend, thereby further cultivate them to become loyal customers of the soft playground.

3. In-store management

A children's playground with a dirty environment, unsafe equipment, and poor service attitudes will not be liked by parents and children. Therefore, when operating the indoor playground, the operator must always maintain the sanitation and cleanliness in the playground, ensure the safety of equipment and the quality of staff service. The operator should arrange the staff to clean the playground regularly; check whether the equipment is loose or damaged, and repair or replace if there is any; train the staff to serve guests with a smile, enthusiastic attitude, humanized service, etc. Let the children's parents enter the indoor playground to have a relaxed and active atmosphere, thereby cultivate a group of loyal customers.